About Us
Hooksmith Media forges scroll-stopping video ads and buys the media that puts them in front of the right audience
About us
Where craftsmanship meets performance media.
The name Hooksmith Media comes from two halves of one job. "Hook" is the industry term for the first few seconds of a video ad — the moment that stops a scroll and earns the rest of the watch. "Smith," as in blacksmith or wordsmith, is the craft behind it: the shaping, the editing, the getting it right.
We build both halves under one roof for DTC and e-commerce brands. Our editors and producers forge the creative — video ads, UGC-style content, graphics — and our media buyers put it to work in Meta Ads, testing relentlessly and reporting on what actually drives revenue.
-
180+
Video ads produced for DTC brands
-
7+
Figure ad spend managed monthly
50+
DTC Brands Served
How We Work
Two service lines, one relentless process.
Built for DTC and e-commerce brands The Creative Forge produces the video ads, UGC-style content, and graphics. The Media Foundry buys and optimizes the media that puts them in front of buyers.
Our Team
The Smiths And Buyers Behind The Hooks
Marcus Vance
Founder
Priya Anand
Creative Director
Jordan Reyes
Senior Media Buyer
Casey Lin
Lead Video Editor
Sam Whitfield
Account Strategist
Our Clients
Brands We've Forged Ads For
